Category: Uncategorized

  • Great stories don’t begin when the article goes live — they begin when curiosity is sparked. To build anticipation for my upcoming Medium feature, “Iconic Sports Upsets: Why We Love Them & Why They Last,” I created a series of short-form promotional teasers tailored to three major social platforms: LinkedIn, Instagram/Facebook, and X (Twitter). Each…

  • Why Finding Your Real Voice Matters More Than Ever

    Every week in this course, I’m reminded that writing is less about sounding impressive and more about sounding like yourself. After reading Zinsser’s chapters on clutter, simplicity, and voice. Plus the material from Modules 3 and 4, one theme kept coming back to me is how we live in a world filled with noise, and…

  • Different Platforms, Different Voices: How Context Shapes Digital Writing

    By: ChatGPT Writing styles vary significantly across digital platforms. Each platform influences tone, structure, and language according to its design, audience, and purpose. LinkedIn generally supports formal, business-oriented communication. Instagram encourages casual and visual storytelling. Twitter focuses on brief statements or reactions due to character limits. The same individual can produce messages that sound entirely…

  • From LinkedIn to Twitter: How Context Makes Writing Human

    By: Michael Mackey This week’s readings helped me notice something strange about the way I write depending on where I am online. On LinkedIn, I sound polished and professional. On Instagram, I’m casual, funny and most of all, myself. On Twitter, I’m not writing at all, and if I am, it’s just short casual sentences…

  • Writing for Me, but Keeping You Awake

    This week’s reading from On Writing Well by William Zinsser really made me stop and think. Zinsser says two things that sound like they totally clash in chapter 5. Which really stood out for the remainder of the reading.  First, he warns us not to lose our readers, as the majority of them are impatient…

  • From Ice to Insight: How a Hockey Player Found His Passion in Sports Journalism

    Michael Mackey is a 25-year-old from Westchester, New York, and is currently a graduate student at Quinnipiac University pursuing his master’s in Sports Journalism and Media. After receiving his undergraduate degree in Sports Management at West Virginia University, he quickly realized that his true passion was not just managing sports, but telling their stories. Since…

  • Slow Reading in a Fast Scrolling World 

    The Power of Clear, Simple, and Human Writing. This week was my first time creating and posting a blog for class, and honestly, it felt both intimidating yet exciting. I’ve always written essays for professors, not public readers, making this something I’ve never done before. All of a sudden, I had to think about design,…